VGRP is now BINDTEC. It's not just a rebrand. It's an evolution towards our clients' needs.
AdTech / MarTech · For Buyers

More performance.
More revenue.
Less noise.

We don’t sell AdTech or MarTech. We help you to save time and efforts to adopt the AI technologies that are really moving the needle on ROAS, yield and revenue.

How we help

Four profiles. Four approaches.

Publishers

Innovative AI-powered monetization and control solutions that drive revenue growth — cookieless yield optimization, fill rate improvement, and consent management.

Agencies

AdTech AI solutions that improve campaign effectiveness and ensure revenue generation — programmatic, paid social, retail media.

Advertisers

AI Solutions to enhance return on investment — first-party data, attribution, audience activation.

E-commerce

AI Solutions that enhance the digital shopping experience and drive growth — dynamic pricing, conversion optimization, customer loyalty.

Our process

How we filter technology.

01

Technology Discovery

Understand your objectives, operational challenges and existing stack.

02

Vendor Identification

Shortlist relevant vendors across the ecosystem.

03

Vendor Evaluation

Compare capabilities, strengths and limitations.

04

Technology Strategy

Define a broader tech roadmap and coherent stack.

Curated solutions portfolio

A portfolio we have tested ourselves.

Before adding any vendor to our portfolio, we check it in depth. We filter the market so you don’t have to. Here some examples:

Yield
DSP/SSP
Monetization
Benchmarking
Attribution
Audience
Insights

Patterns we are seeing and what AI is disrupting.

Publishers

Increasing revenue in cookieless environments with new monetization approaches, while AI-driven applications are eroding web traffic.

Advertisers

Enhancing transparency and control to drive results in a fragmented audience market.

Agencies

Improving ROAS while AI automation transforms traditional media-buying roles and forces.

E-commerce

Boosting conversion with first-party data and on-site personalization, while predictive AI concentrates spend on a few high-performing platforms, reducing vendor diversity.

Testimonials

What our partners say.

“The HR Innovation Circle is the only space where I can talk openly with peers without a vendor pitching me afterwards.”

Ana Vidal

Chief People Officer, Retail

“What I value most is that they tell me when something is NOT for us. That has saved us pilots and budget.”

Carlos Ruiz

People & Culture VP, SaaS Scale-up

“BINDTEC brought us 2 solutions in 3 weeks that we hadn’t found in 6 months of searching. Zero noise, full signal.”

Marta Giménez

HR Director, Industrial Group · 1,200 employees