VGRP is now BINDTEC. It's not just a rebrand. It's an evolution towards our clients' needs.
AdTech / MarTech · For Vendors

Your Go-To-Market partner for AdTech and MarTech in Europe and LATAM.

The AdTech ecosystem is relationship-driven, with complex pricing and long sales cycles. We open Spain, Italy and LATAM as a validated pilot market — without hiring a local team.

Avoid complexity

Start with one country. Validate. Then scale.

We open Spain as your pilot market.

We validate product-market fit in 60-90 days.

No need for an initial local team.

This eliminates the two main fears of any vendor entering a new market: cost and complexity.

Insight-led market validation

Real demand, not theoretical.

We talk to decision-makers (CMOs, Publishers, Media agencies, e-commerce…) before you arrive. We bring validated demand patterns, not cold lists.

"We have spoken with 7 CMOs in Spain and 4 are actively looking for......"

— A typical BINDTEC validation report.

Services for AdTech/MarTech Vendors

The three pillars.

01

Business Development Consulting

Ecosystem positioning, competitive benchmarking.

02

Go-To-Market

Pipeline, negotiation, closing, ambassador network.

03

Sales Enablement

Training, playbooks, team coaching.

Active network

CMOs, Publishers and Agencies — already in the room.

+160

CMOs in network

+140

Publishers

+130

Agencies

7

Active markets

Active network across Iberia, Italy and LATAM

Testimonials

What our partners say.

“The HR Innovation Circle is the only space where I can talk openly with peers without a vendor pitching me afterwards.”

Ana Vidal

Chief People Officer, Retail

“What I value most is that they tell me when something is NOT for us. That has saved us pilots and budget.”

Carlos Ruiz

People & Culture VP, SaaS Scale-up

“BINDTEC brought us 2 solutions in 3 weeks that we hadn’t found in 6 months of searching. Zero noise, full signal.”

Marta Giménez

HR Director, Industrial Group · 1,200 employees
Our partner network

Accelerators, advisors and ecosystem partners.